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RSS Feeds are now active on all accounts!

RSS Feeds are now active on all accounts!

This week we activated RSS feeds for all client accounts. You can access the RSS feed for your account by customizing the following address:

http://www.ticketbiscuit.com/eventlist.rss?ack=ACCOUNTKEY where ACCOUNTKEY is the part of your TicketBiscuit URL immediately following www.ticketbiscuit.com. The TicketBiscuit URL can be found in the backend under Account > Account Details at the bottom right of the page. 

For instance, if the ticketbiscuit URL is www.ticketbiscuit.com/workplay, the correctly formed RSS address is http://www.ticketbiscuit.com/eventlist.rss?ack=workplay

rss_accountkey_info2

For those of you who are new to RSS, it’s basically a simple way for your ticket buyers to subscribe to your upcoming shows as they are activated in the system – they can be automatically notified whenever you put tickets on sale. Learn more about RSS by watching this video, it does a pretty good job explaining the benefits.

Some tips:

  • Put an RSS icon in the header of your website and link it to your RSS feed. Savvy web surfers will know what to do. You can find some RSS icons here.
  • Publicize the availability and address of your RSS feed via your newsletter.
  • Use services like rss2twitter , twitterfeed, and ping.fm to automatically update your twitter or myspace pages with your new events.
  • Sign up for a feedburner account at www.feedburner.com and import your RSS feed into it. Then, you can get detailed statistics on how many people are reading your feed.

For help or questions about RSS, contact our support team.

Back in July, when the IPhone 3G launched, I wrote about the future of Mobile Ticketing. In October, Juniper Research released a study estimating that by 2013 over 400 million users worldwide will choose to purchase tickets over their mobile device. I think that number will be higher, partially because of the ongoing convergence of mobile devices and the PC, partially because of the increasing proliferation of cell phones, and partially because today, TicketBiscuit released our Mobile Ticketing software, and made it available to all of our clients free of charge.

Wait, what? Oh, yes. TicketBiscuit becomes one of the first ticketing providers in the nation to release this technology, and the absolute first to make it free.

For our clients, this means that they get a mobile optimized version of the TicketBiscuit powered pages on their website.

For our clients’ customers, this means they can now buy tickets using their cell phone, or handy, or celly, or piece, depending on where you’re from.

Check out the video release below.

If you want to see the mobile software in action, point your smartphone to any of these sites and click the “buy tickets” link

www.exitin.com

www.thebottletree.com

www.minglewoodhall.com

or check out any of our other clients’ websites. If your favorite club isn’t feeling the TicketBiscuit love yet, send them our way.

We never stop innovating to help our clients sell more tickets. That’s kind of become our motto here lately. We’ve been quietly building the Facebook integration for a few weeks and beta testing it to the hilt, and I am happy to say our super genius dev team has done it yet again.

Now, when you set up an account in TicketBiscuit, you can automatically publish your event to your Facebook page. If you update the event, it will be updated on Facebook as well. There is simply no easier, quicker, or cooler way to connect with your fans and keep them in the loop.

I know what many of you are thinking: “I don’t have time for some kid’s toy!” But think again. Rapidly approaching 100 million registered users worldwide, the Facebook community is expanding into all demographic categories. Those 25- 40 year olds with deep pockets? Over 11 MILLION are registered on Facebook in the United States alone. That will probably be 12 million by the end of the month. The takeaway is that this ain’t just a kids toy. It is a serious marketing tool and can reap mucho benefits. (UPDATE: read this blog post if you’re still not convinced)

Check this page out to learn more about Facebook Pages. Here’s another overview page about the other business products you can get.

If you’ve already set up a Facebook account and want to get this feature hooked up pronto, give us a call.

(Full Press Release: TicketBiscuit Ticketing System adds Automatic Facebook and Eventful.com Integration)

New research released by Juniper states that by 2013 there will be 400 million people using their mobile phones to buy tickets. This makes a lot of sense and seems like a logical next step in the evolution of mobility and Internet transactions. When I worked at Intel, they called the phenomenon “convergence” – that the line between computers and cell phones would gradually blur. Couple this with the fact that people are increasingly willing to purchase online, and voila- the boom of mobile ticketing.

As I have stated before, major roadblocks in the proliferation of this technology are bar code reading issues, lack of reader infrastructure and availability of near field communications (NFC) handsets.

Here’s a link to the full article just in case you’re made of free time, but the salient points are these:

  • Mobile will catch on in Travel first, followed by live entertainment and then sports.
  • Total gross mobile ticketing transaction value will reach $92 billion by 2013.
  • The Far East & China region, together with Western Europe and North America will represent in excess of 80% of this global gross transaction value by 2013.
  • Mobile ticketing must “make life easier” for users. In this respect, NFC, with its convenience, is a crucial development.
  • NFC will reach its tipping point over the 2011 to 2013 period (meaning that my prediction of 2009 may have been a little aggressive)

What do you think? Would you be comfortable purchasing tickets over your mobile phone?

Yesterday we continued our absolutely frenetic pace of innovation and released what I feel is probably the coolest TicketBiscuit enhancement since print at home tickets. It represents a HUGE step forward in ticketing, and will definitely help our clients sell more tickets.

You can now publish your events AUTOMATICALLY to Eventful.com

You can now publish your events AUTOMATICALLY to Eventful.com

You may have remembered our tip on how to sell more tickets from a couple of weeks ago- when we introduced a lot of you to Eventful.com. For those of you who missed the post, Eventful.com is an event aggregator site- they maintain a comprehensive listing of local events in cities nationwide. It is a very cool service and as of last count had upwards of 7 million users.

Well, thanks to our team of super genius developers at TicketBiscuit, we’ve now made the process of adding your event to Eventful.com as easy as clicking a button.When you set up your event, it will be automatically populated to Eventful and kept up to date as you update it in TicketBiscuit.

Seven MILLION more sets of eyes. Zero additional effort.

We’ve got more innovations like this in the pipe coming your way soon, all geared toward helping you have more successful events and helping you sell more tickets. If you have ideas or enhancements that you feel would be useful to your business, we’d love to hear them. Just drop us a line and let us know.