You are currently browsing ehoush’s articles.
TicketBiscuit today unveiled a Facebook App that enables its clients to sell tickets directly from their Facebook Fan Page, without ever having to leave Facebook. The TicketBiscuit Fan Page Ticketing App is the latest in a series of innovations introduced by TicketBiscuit to help clients leverage social media to sell more tickets.
“In 2008, we were one of the first ticketing companies to offer seamless Facebook integration, and now we’re setting the pace again,” said TicketBiscuit Chief Marketing Officer Eric Housh. “Using Facebook for live event promotion is a necessity now. If you’re not doing it well, you’re not as successful as you could be,” he continues, “Our new app has taken it a step further, transforming a client’s Facebook Fan Page from a marketing channel into an actual sales channel .”
Housh says that the TicketBiscuit Facebook app is unique in that it links in real time to the client’s TicketBiscuit account, meaning that ticket sales can be taking place simultaneously on Facebook, on the client’s website, via the TicketBiscuit-provided mobile optimized smartphone interface, and via TicketBiscuit’s web-based box office point-of-sale software, with all inventory managed centrally in real time. The look and feel of the ticketing interface matches the clean look of Facebook. And in keeping with TicketBiscuit’s core philosophy, the client’s brand stays out in front. “It takes the concept of white-labeling to a whole new level: now you can have a white-label ticketing solution seamlessly integrated into your Facebook Fan Page along with your other web properties.”
Though TicketBiscuit just publicly announced Fan Page Ticketing today, it has been in testing for a couple of months. Several clients, including the Re:Generation Festival, Yarmony Grass Festival, and Comedy Zone Charlotte are already using the app with great success. The TicketBiscuit Fan Page Ticketing App can be added to any Facebook Fan Page with a couple of clicks. Housh says the only requirements are that you be an Admin of the Page and that you have a TicketBiscuit account.
If all goes to plan, the legendary Georgia Theatre will reopen this June, almost two years after a fire completely gutted the historic structure. Owner Wilmot Greene says that while the building will be brand new and state of the art, not everything is changing. “It’s still going to be the same crew, the same spirit, just in a new building,” he said.
Another thing that is staying consistent is The Theatre’s longstanding agreement with TicketBiscuit to provide ticketing services. Greene and CEO Jeff Gale inked a long term, exclusive deal earlier in the spring. “Those guys have stuck with us, helped us out, and they’re a great team,” Greene said, “Plus, they still have the best technology and service in the business, hands down.”
Todd Coder, TicketBiscuit’s Director of Music Business Development, said “Having an icon like the Georgia Theatre as a part of the TicketBiscuit family is something we’re very proud of. We’re excited about their reopening, and are sure they’re about to write a few more chapters of music history there.”
Gale and Coder, who toured The Theatre earlier in the year, were impressed with the new space. “Wil is building a world-class showroom in Athens. The new Theatre is absolutely phenomenal,” Gale said.
The Georgia Theatre is scheduled to open with local acts in June and July, and have a series of Official Grand Opening performances in August. For more information, visit www.georgiatheatre.com.
About TicketBiscuit: TicketBiscuit, founded in 2001, provides proprietary software that powers the online ticket sales of over 500 clients in 1500 venues across the United States and Canada. TicketBiscuit’s complete suite of services and solutions empowers clients to sell tickets online through their own websites and social media properties, via call center, and via the TicketBiscuit web-based box office interface. For more information on TicketBiscuit, please visit http://www.ticketbiscuit.com .
APRIL 13, 2011 BIRMINGHAM, AL. TicketBiscuit announced today the acquisition of Portland, Oregon-based private-label ticketing company Dais Limited. Under the new arrangement, Dais Founder Jason Mastrine will join TicketBiscuit as the Western Region Director of Business Development.
“Dais’ approach of empowering clients by providing total ownership and control aligns perfectly with our philosophy and service model,” TicketBiscuit CEO Jeff Gale said, “we’re excited to bring them into the family.”
TicketBiscuit Chief Marketing Officer Eric Housh added that the acquisition will help TicketBiscuit grow by establishing immediate presence in the Oregon and Colorado markets. “We see these two areas as having high growth potential in the live music and entertainment space, and Dais’ existing relationships have allowed us to hit the ground running.”
Dais’ client base includes Mississippi Studios, Yarmony Grass Music Festival, The Alberta Rose Theatre, Mishawaka Amphitheater, and STS9’s Re:Generation Festival. Previously, Dais worked with several different ticketing providers, based on client needs, but Mastrine said that his existing clients were all excited to transition over to TicketBiscuit. “TicketBiscuit is a great fit for our clients across the board. What Jeff, Eric and their team have built is a system we once dreamed of building ourselves. I’m excited to be joining a company where the software literally sells itself,” Mastrine added.
About TicketBiscuit:
TicketBiscuit, founded in 2001, provides proprietary software that powers the online ticket sales of over 500 clients in 1500 venues across the United States and Canada. TicketBiscuit’s complete suite of services and solutions empowers clients to sell tickets online through their own websites, via call center, and via the TicketBiscuit web-based box office interface. For more information on TicketBiscuit, please visit http://www.ticketbiscuit.com .
Last week, I and several of my colleagues from TicketBiscuit had the pleasure of spending a few great days in Phoenix, Arizona at the National Indian Gaming Association (NIGA) Annual Conference. It was a fantastic experience, an extremely well organized event, and a great time overall. We met literally hundreds of friendly casino operators, vendors, and tribal members, and made a lot of new friends. I am very much looking forward to building on the relationships we started there.
Monday we kicked off the morning a well-attended workshop entitled “SOLD OUT! How to Fill The House For Your Entertainment Events.” In the session, we shared best practices from our client base and insights gathered over our years of relentless innovation in the event marketing space. If you weren’t able to attend, check out the presentation below, and pass it on.
Sold Out! How to Fill The House For Your Live Entertainment Events
Tuesday was day one of the tradeshow. Trey “”The Hoff” Joined myself, CEO Jeff Gale, and Biz Development Maestro Bruce Ayers to meet the NIGA attendees. The place was electric, like a gigantic casino -mall – incubator – mixer all in one. We had very cool mardi-gras like beads we were passing out to guests who visited our booth. All told, we passed out about 500 beads and met about 600 people that first day. It was like speed dating for business, and it felt awesome.
Trey Hoffman, Jeff Gale, and Bruce Ayers havin a blast at the Biscuit booth.
At the end of day one, we gave away an iPad. But not before we had a little fun. As about 100 or so folks congregated around our booth to hear if they had won, we began leading them in a chant of “Ticket-Biscuit! Ticket-Biscuit!” It was like a huge pep rally -party atmosphere. Our big winner of the day was Ben Liao, with iBase systems. Congrats Ben!
- Jeff and Bruce with Ben Liao, lucky winner of an iPad
Day two was equally awesome. Though the energy in the room was a bit more subdued than day one, folks still were coming to the Biscuit booth in droves to score some beads and see what kind of awesomeness we had in store for day two. The answer? We were going to give away a Wii and an HDTV.
Trey, Bruce, and Jeff had to split early to catch a flight back to HQ, but I stuck around till 1 PM to give away the loot. Again, we had an impromptu TicketBiscuit pep rally. Then, I drew these folks’ names out of the lucky red bowl: Rick Brown, from Extreme Networks, and Julie Cleveland, from Colville Casinos.
NIGA Day two winners Rick Brown and Julie Cleveland
After day two I was physically exhausted, but exhilarated and excited at the awesome time we had. I look forward to touching base with our new friends over the next couple of weeks, and am definitely looking forward to NIGA 2012!
THANKS INDIAN GAMING ATTENDEES AND EXHIBITORS! SEE YOU IN 2012!
