Ah, the secondary market. We primary market innovators honestly get a little chuckle when the industry giants drop the ball like our good friends over at TicketsNow (aka Ticketmaster) did this week.
According to several ticket brokers, TicketsNow was forced by the United States Tennis Association (USTA) to temporarily suspend selling tickets for the event earlier this week after there were complaints from angry fans who did not receive their tickets. The company fixed the problem, but then hastily crafted a new policy that it would not allow same-day ticket sales for the remainder of the tournament and would only allow tickets to be sold 24 hours in advance.
Not a good thing when one of your big clients forces you to stop selling tickets. In other news, the price of NFL football tickets is on the rise. According to a recent study by Team Marketing Report, the average ticket price increased by almost 8 percent to $72.20. The two most expensive teams? The New England Patriots (of course) and the Tampa Bay Buccaneers (wait, what?)
Myself? I am a college football fan. The NFL lacks soul. Discuss.

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