I really don’t know why I’ve never heard of this before. Orange RockCorps started in the US in 2003 “to act as the bridge between communities in need and young adults in a position to help.” The group organizes volunteering events, then rewards volunteers with exclusive concert tickets.
http://www.guardian.co.uk/society/2008/jul/10/rockcorps.volunteering?gusrc=rss&feed=society
While the article does present a negative side to this idea - that volunteering should be altruistic – I agree with Orange RockCorps founders that it is a great way to mobilize young folks.
Kudos all around, guys.

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September 26, 2008 at 3:15 pm
Orange RockCorps Update - Busta Detained « TicketBiscuit Blog
[...] I guess the Bobbies in Britain really do believe that the Flipmode Squad is dan-ger-ous. Pollstar reported yesterday that Busta Rhymes was detained and refused entry into Britain. Here’s the link to the full article. Busta was in Britan to do a charity concert with Orange RockCorps. Remember them? I blogged them a few weeks ago (link). [...]